Don't Ask Why But You Must Try the Horn Blower!

Big Leo photographer Brook Piferand hair & makeup artist Ananda Khan recently worked ona very spirited and funphoto and video shootat The Folly, featuring clothing from Don't Ask Why. What started out as a relaxed conversation at SoHo pop-up store Don't Ask Why, evolved into a collaboration that brought together nine street/social media cast talent, a crew of eleven and one ambitious day shooting both stills and video content. Nestled amongst the fine offerings on Houston St., The Folly provided not just an incredible location for the day but an array of delicious craft cocktails.Brookrecommends The Horn Blower, Death's Door Gin, Prosecco, honeydew and lemon bitters. Cheers!

 Brook Pifer  Brook Pifer  Brook Pifer Don't Ask Why from Brook Pifer on Vimeo. Collaboration with Don't Ask Why, shot on location at The Folly NYC Producer: Mary Dail Director: Brook Pifer Representation: Big Leo Hair & Makeup: Ananda Khan Stylist: Shana Newstadt Wardrobe: Don't Ask Why Editing & Post: We Boldly Went